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Oliver Buchannon
Carl Hitchborn


The Mental Health Crisis The Music Industry Refuses To Address

Aug 1, 2025

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5 min read

The Mental Health Crisis The Music Industry Refuses To Address

How We're Saving Artists From The System That's Killing Them

The Value Gap: How Artists Build Billion-Dollar Platforms For Free

Jul 31, 2025

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5 min read

The Value Gap: How Artists Build Billion-Dollar Platforms For Free

Why Spotify Owes You Money (And Will Never Pay It)

The Vanity Metrics Virus That's Killing Real Talent

Jul 30, 2025

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5 min read

The Vanity Metrics Virus That's Killing Real Talent

How The Industry's Obsession With Fake Numbers Is Destroying Actual Artists

The People Who Create The Magic Get Screwed The Hardest

Jul 29, 2025

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6 min read

The People Who Create The Magic Get Screwed The Hardest

Why Your Favorite Artist's Success Story Is Built On Songwriter Poverty

The Gross Commission Vampires Sucking Artists Broke

Jul 28, 2025

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5 min read

The Gross Commission Vampires Sucking Artists Broke

How Everyone Gets Rich Except The Artist Who Does All The Work

The Coffee Shop From Hell (And Why Your Music Career Looks Exactly Like It)

Jul 27, 2025

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4 min read

The Coffee Shop From Hell (And Why Your Music Career Looks Exactly Like It)

Your Music Career Is Dysfunctional By Design

How TLC Sold 14 Million Albums And Still Had To Get Bar Jobs

Jul 26, 2025

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7 min read

How TLC Sold 14 Million Albums And Still Had To Get Bar Jobs

The Math That Proves The Music Industry Is A Scam

The $100K Secret That Promoters Don't Want Artists To Know

Jul 25, 2025

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4 min read

The $100K Secret That Promoters Don't Want Artists To Know

The 200-Page Scam That's Keeping Artists Broke

Jul 24, 2025

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4 min read

The 200-Page Scam That's Keeping Artists Broke

The Cookie Cutter Factory That's Dying (And Why The Misfits Will Win)

Jul 23, 2025

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3 min read

The Cookie Cutter Factory That's Dying (And Why The Misfits Will Win)

The Music Business Is Completely Broken And Here's Exactly How We're Going to Fix It

Jul 22, 2025

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5 min read

The Music Business Is Completely Broken And Here's Exactly How We're Going to Fix It

I'm back and the time to do is now!

Jul 21, 2025

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3 min read

I'm back and the time to do is now!

It's time for artists to be able to 'Escape The Machine'

The Music Business is Broken (and it’s About to Get Much Worse)

Oct 24, 2024

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28 min read

The Music Business is Broken (and it’s About to Get Much Worse)

Here's How I'm Going to Fix it!

From Council Estate to Hollywood: My Unexpected Journey

Sep 19, 2024

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3 min read

From Council Estate to Hollywood: My Unexpected Journey

How a boy from Norwich's 'hood' defied the odds and why your breakthrough is closer than you think

Exciting News: 'Zero to Record Breaker' Second Edition is Here!

Jul 20, 2024

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4 min read

Exciting News: 'Zero to Record Breaker' Second Edition is Here!

After an Intense Two-Month Writing Marathon, the Highly Anticipated Second Edition is Now Complete and Ready to Inspire!

Nothing is Ever Achieved Alone

Sep 19, 2023

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8 min read

Nothing is Ever Achieved Alone

No man (or woman) is an Island...

Is it time for Live Nation to Die?

Sep 9, 2023

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9 min read

Is it time for Live Nation to Die?

It's High Time for artists to have a fair partnership in their live touring business...

How to Use 'The Tipping Point' as a Catalyst for Breakthroughs in Your Artist Career

Sep 8, 2023

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28 min read

How to Use 'The Tipping Point' as a Catalyst for Breakthroughs in Your Artist Career

How to leverage seemingly small and insignificant things, to create big breakthrough moments...

7 Reasons Why We Should All Thank Spotify

Sep 7, 2023

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13 min read

7 Reasons Why We Should All Thank Spotify

The truth is that Spotify saved the music business and it's time to credit them with doing so....

I Took a Band From Zero to Selling 10,000 Tickets in London in 18 months. Here’s What I Learned:

Sep 6, 2023

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15 min read

I Took a Band From Zero to Selling 10,000 Tickets in London in 18 months. Here’s What I Learned:

The Exact Oversubscribed Formula You Need to Follow to Make It Happen...

The Dark Side of the Music Business – 7 Things Every Fan Should Know

Aug 23, 2023

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5 min read

The Dark Side of the Music Business – 7 Things Every Fan Should Know

Everything is not always as it seems in the music business...

The Myth of DIY: How 'The Russ Illusion' is Luring Aspiring Artists Into a Trap

Aug 18, 2023

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15 min read

The Myth of DIY: How 'The Russ Illusion' is Luring Aspiring Artists Into a Trap

The success that Russ has enjoyed is undeniable, however, all is not how it seems...

I realized that no-one in the Music Business knows what they're doing: Part 2

Aug 16, 2023

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28 min read

I realized that no-one in the Music Business knows what they're doing: Part 2

Almost five years ago, I shook the music industry with an interview about how messed up the music business is. Since then, things have only gotten worse for artists. Here’s why...

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